Our story

Back in 1955, a family stood in awe of Victoria Falls—a moment that sparked a lifelong love for Africa and later inspired Safari Dot Africa. Founded by Markus and Olivia Imberg, whose family roots in Africa go back to the 1940s, their passion for adventure and discovery shapes every journey. At Safari Dot Africa, we specialize in exclusive, tailor-made safaris that blend luxury with sustainability, giving you a truly personal and unforgettable experience of Africa’s breathtaking beauty.

Markus and his safari family

The Imberg family’s ties to Africa began with Swedish missionaries in the 1940s. Today, Markus and Olivia Imberg continue to share Africa’s wonders with passion and expertise.

We are here for you!

Our dedicated team is here—every step of your jurney, just for you. This is your story in the wild—crafted with care and remembered forever.

Meet Florida — Co-owner & Safari Lover

Born in Tanzania’s Lake Victoria region, with roots in Bukoba and Loliondo, Florida grew up exploring Ngorongoro and Serengeti, igniting a lifelong passion for nature.

With elite experience at Africa’s finest lodges, she offers unmatched insight into exclusive retreats and authentic safaris. Whether seeking seclusion or adventure, Florida crafts journeys that redefine luxury.

Markus & Olivia

Founders

Florida Elkummay

Director & Co-owner

Raymond Respick

Finance Manager

Caroline Mungai

Head of Sales & Safari Operations

Yohane Naitwat

Accountant

Flora Marmo

Accountant

Mike Remishoy

Operations Coordinator

Julius Selei

Operations Controller

Happy Sunday

Reservations

Neema Ammy

Reservations

Peter Molel

Nature Enthusiast & Safari Guide

Innocent Mwabebe

Nature Enthusiast & Safari Guide